April 2009

The Archives

integrated communications planning
There is a better way to save Chuck
04.27.09 | Permalink | Comment?

Fans are going to be more successful saving their favorite show from cancellation if they find a way to positively affect the show’s financial situation. A fan-driven campaign to save Chuck on NBC is doing just that.
integrated communications planning
See the full picture: The lonely side of fragmented viewership
04.23.09 | Permalink | Comment?

As much trouble as brands reportedly have getting their message in front of us, we as consumers are in even more of a predicament because of the exploding content marketplace.
integrated communications planning
There is a better way. Proper Attire: Required for entry
04.16.09 | Permalink | 1 Comment

The Festival of Media Awards are coming up soon, and our work for Planned Parenthood has been short-listed in the People’s Choice “branding bravery” category. You can vote. Please do.
integrated communications planning
People are your partners: One Day Equals
04.11.09 | Permalink | Comment?

In the wake of Prop 8, Jess and Joe and a hot male-model friend of theirs were ticked off. But they realized that “their peers’ and their own inaction wasn’t about indifference but rather frustration at the lack of a concrete, simple way to make a difference.” So they created One Day Equals to give [...]
integrated communications planning
everything communicates: commit.
04.08.09 | Permalink | Comment?

Blow Up Hall commits wholly to its brand vision, and it wholly pays off.
friends
here’s to you, Paul Himmel
04.02.09 | Permalink | Comment?

I went to the opening of Paul Himmel’s show at the Keith de Lellis Gallery last night. It would have been Paul’s 94th birthday, so the opening became a tribute. Without getting maudlin here, let’s just say he is remembered fondly. But the best tribute is his own work. He had an amazing eye (to [...]