The Archives
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found twitter poems
What makes a good found twitter poem?
06.08.10 | Permalink | 2 CommentsThe first exercise in trying to figure out the ingredients or the recipe for a great found twitter poem: Categorizing the first year’s crop of found poems by poetic device.
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found twitter poems
Happy birthday to Found Twitter Poems!
Taking stock of the first twelve months in the life of one of my projects, Found Twitter Poems — including a list of my favorite found poems from the last year.
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integrated communications planning
I’m a “communications planner”
What I mean what I say “communications planning” — putting a stake in the ground.
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family, i made this
a preview of the Keys book I made
Cool, Blurb now lets you embed a preview of books you’ve made. Here are the first 15 or so pages of the book I made a while back on my father-in-law’s collection of keys: A collection of keys by Eric Pakurar
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integrated communications planning
Everything communicates: The view from the sidelines
Why agencies are incapable of affecting a great portion of how a brand communicates
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integrated communications planning
Five catalysts of a healthy IMC process
If integrated marketing communications (IMC) is really about process, then here are some thoughts on how to catalyze that process.
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integrated communications planning
There is a better way: Talent encouraged, not institutionalized
Learning from the structure of the Iowa Writer’s Workshop, which believes that “writing cannot be taught but that writers can be encouraged.”
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integrated communications planning
sexy is the process
To worship the “Big Idea” exclusively is short-sighted. Integrated marketing communications (IMC) is really about process.
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integrated communications planning
There is a better way: The brand honesty test
Using the Turing test for marketing communications is becoming necessary, but it’s a red herring. A proposal for a test for brand honesty.
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integrated communications planning
There is a better way to save Chuck
Fans are going to be more successful saving their favorite show from cancellation if they find a way to positively affect the show’s financial situation. A fan-driven campaign to save Chuck on NBC is doing just that.
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Shared time and space died yesterday.
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Shared 13 photos.
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Published A matter of perspective.
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Shared 9 photos.
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Shared Grow Up? Not So Fast - TIME.
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